The Georgia High School Association is pleased to announce a new three-year partnership with New Balance. The Boston-based shoe and apparel manufacturer will serve as an official partner of the GHSA Tennis State Championships.
New Balance is an organization that places a strong emphasis on athletics as a core aspect of well-rounded secondary education. In addition to partnering with the GHSA, New Balance has also partnered with 19 other state associations’ tennis championships. Their presence at the GHSA tennis championship will include various forms of branding and on-site activation.
Additionally, in the summer of 2014, New Balance and the United States Tennis Association (USTA) will host the premiere New Balance High School Tennis Championship July 21 – 25 at Harvard University in Boston, MA. This event will celebrate high school tennis players while providing them with the opportunity to compete with other student athletes from across the country. Your players may qualify for this inaugural event; go to www.newbalance.com/NBTennisChampionship for more information.
Over the next few years, New Balance plans to create additional opportunities for high school tennis players of all abilities, as well as expand into tennis team sales that will benefit programs across the country. Please join us in welcoming New Balance to the court.